Saturday, July 26, 2008

New logo - Trellis



Trellis restaurant wants a new image that's more appealing to their market level. I made a couple of designs of various concept until we finally settled with this new logo. I've seen their new signage made of plastic build-up and it's perfectly right with the external lighting. Never had a chance to dine though =).

Colors can tell

Here's a link to a more interesting personality of color.

http://www.americandesignawards.com

Now tell me, isn't it useful?

Friday, July 25, 2008

Pickled and Peppered - logo study


Here is another identity for a men-women shop called Pickled and Peppered - opening soon at the Gaisano Mall of Davao. Usually, I take orders of logo for the food and corporate world and it's very new to me for an RTW shops like this - however, I like how we presented it and approved in the final.

The challenge was to create a brand identity that will fit to their niche market. We were looking for something serious but not so elegant. Something that is neutral. Modern yet a little complicated. Well - that's my job and i had to deal with it.


Think. Draw. Think. Draw. CorelDRAW. Finally, after a couple of revisions.

Mc Donald's - a little trivia


I have been doing logo designs for quite some time now.

I feel the merit each time I see them wall mounted at the shops for identity - the feeling of being involved in the company's growth is something that I can't express in words. I've seen great logos around every street - those of renowned worldwide - McDonalds, Starbucks, Pizza Hut and many others.

I am keen on observing these and a little of their history.

Mc Donald’s logo – being the world’s most popular was conceived by Jim Schindler in 1962 – about 10 years after they constantly use the original speedy chef logo design.

What’s interesting about this new logo is that it was born from the architecture. The Golden Arches were actually part of the design in the structure of the building when they found out it’s good enough for the logo.

The McDonald’s name was integrated to the logo in 1968.

Kadayawan 2008 Billboard


I was tasked to develop all design collaterals for the Kadayawan 2008. Many thanks to my friends Bloggie and Maikee for endorsing me to the Kadayawan committee. This is so far the updated billboard design to be installed in all airports across the country to promote the significant festival of Davao. Photos were provided for this material.

Being this year's designer is a valued experience I can never forget.

Conjola logo


I created this logo just today. Sam Steele is developing an open-source app for Blackberry phones called ConjolaSync. With this 2nd batch of study, the logo was born - they picked 3rd design. I have to tell more shortly about what kind of application is this or how it's gonna work, ill have to fetch more information... later.

logo for the day

It becomes part of my routine to have logo designed everyday. The fact is - a couple of them sometimes. In the local industry, we help companies improve their advertising image through creative design - be it posters, brochure, and most importantly - Identity. I am thinking of showcasing some of the logos created for my clients and tell you something about its process, and more than that - client reactions and behavior. Well, some clients are picky while others just go with the ideas i brought for them. Some would even like me to develop about 10 studies (brain freeze afterwards!)

cubeicle

Hello, everyone! My name is Ray Rubio. I am a graphics designer for about than 12 years now. I manage my own business which is 4 years old already - Cubepixels Design Studio. I had a dream of setting up a cubicle (hence my blog name) for my design works - an ever-longed dream that was born in 2004 with my very first computer and few graphics programs + confidence + and perseverance to become big and put up my own team. Right now, i have 13 people working with me in design for our clients in the local and global scene.

Before i started Cubepixels, I went into teaching for 3 years in Genetic Computer School - a Singapore-based institution where I practiced my design skills and improve self-confidence through the people around me.

Well, what's with the name? Cube is my chatroom identity back in the early stage of my teaching career. Few months later, I developed my online portfolio (currently offline) to showcase what i've done for the day with my students. That routine lasted for more than 3 years and I had a chance to meet people in the industry. The rest is beautiful history to tell.